How can nature meet technology to create community — profitably? With the growing allure of membership models, a new breed of entrepreneur is recognizing the importance of engaging a core of enthusiasts to validate the model before expanding to the masses. In this episode of the Customer Experience advantage podcast, I talk with Christopher Jerard, the Founder and CEO of ROAM Media, who has recruited some of the biggest names in extreme adventure and those that chronicle it, to form a new way to connect with fans. Listen to this episode on all the major podcast platforms or watch the video version on the podcast page at DavidAvrin.com

You can find David Avrin on, www.davidavrin.com www.linkedin.com/in/davidavrin www.twitter.com/DavidAvrin www.facebook.com/therealdavidavrin www.instagram.com/therealdavidavrin

You can find Christopher Jerard on, https://roammedia.com/ https://www.linkedin.com/in/christopher-jerard-476a717/ https://twitter.com/jerard Learn more about your ad choices. Visit megaphone.fm/adchoices