My favorite thing to do for the holidays? Gift shopping!

This is when I look forward to all the holiday sale emails because they make it so easy for me to find deals on products I've been waiting to get!

As a business owner, you have to be a little bit creative with your offer. One way to do that is to offer GIFT GUIDES!

In this episode, I talk about How to Create a Gift Guide Your Customers Will Love.

Timestamps and Highlights:

2:20 What is Gift Guide

3:20 Why Gift Guides are Important

5:10 Determine which Product to Include

8:30 Categorizing Your Product

12:43 Designing and Sharing Your Gift Guide

16:22 About Targeting Your Customers