This week on The B2B Content Show, host Jeremy Shere speaks with Jodie Ruby, VP of Marketing at LXT, a global provider of trading data for AI, to discuss the best tips to create impactful thought leadership.

Highlights:

• How thought leadership demonstrates credibility and provides value to a target audience. 

• Understanding your target audience and their pain points 

• Collaborating internally and externally to gather data and insights. 

• Differentiating your content from the competitive landscape 

Learn more about LXT

Connect with Jodie on LinkedIn

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