Xero is a New Zealand-based company that’s a world leader in accounting software. Its cloud-based programme was designed to help small and medium-sized businesses manage their finances, a tedious and time-consuming task for any entrepreneur. Since its launch in 2006, Xero has spread to some 180 countries, enabling business owners everywhere to dedicate more time to the important stuff. Co-founder Gary Turner spoke to producer Daniel Bach about how you build a global brand and how you create “beautiful” software.