Sportswashing refers to an organisation or state investing in sport to improve its public image. China’s hosting of the upcoming winter games appears to be exactly this, as they attempt to display themselves to the world as a strong and prosperous nation. This is while China stands accused of crimes against humanity amounting to genocide of the Uighur Muslim population.

In Episode 5 of the Sustaining Sport podcast, we review the entire history of sportswashing with the Olympic games including why it keeps happening. We then look at options, such as a boycott, that we as fans of the games have to prevent more sportswashing in the future!

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