Quality is just table stakes

When playing competitive poker, you have to pay to get into the game. That’s called the “table stakes”. When it comes to the wedding and events industry, or really any business, quality is table stakes. You can’t claim doing quality work as a differentiating factor. It’s the minimum required to be in business or in the industry. So, what are your differentiators?

Listen to this new, 7-minute episode for some ideas on how you can understand why quality isn’t what makes you different, it’s just the beginning.

If you have any questions about anything in this, or any of my podcasts, or have a suggestion for a topic or guest, please reach out directly to me at Alan@WeddingBusinessSolutions.com or visit my website Podcast.AlanBerg.com

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