E32: Strategy and innovation: how to thrive in tomorrow’s business world (Rita McGrath) Today we will “zoom out” together with Rita McGrath. We take a look at the world’s trends in business strategy ad innovation, and what it means for your career and the future of your employer.

Rita McGrath is a world-renowned thought leader and an expert on leading innovation and growth during times of uncertainty. She has received the #1 achievement award for Strategy from the prestigious Thinkers50 and is consistently named one of the world’s top ten management thinkers.

Rita is a professor at Columbia Business School and the author of five books, including the best-selling “The End of Competitive Advantage” and the upcoming “Seeing Around Corners: How to Spot Inflection Points in Business Before They Happen”.

Click here to watch the interview on Youtube

Interesting stories and strategies that came up in our conversation: - How to build your career so that you thrive in tomorrow’s business world

• What does the ideal leadership development programme look like?

• What is the “holy grail” of business strategy?

• How can you create an entrepreneurial mindset in your organization?

• The difference between true innovation and “innovation theatre”

• What are the 3 processes of innovation?

• What is at the top of Rita’s bucket list

TIP: Design your own experiment: 1) remember one or two tips from the interview, 2) apply them TODAY and 3) reflect to see how it helped the situation.

Stay in touch with Rita McGrath: · Subscribe to Rita’s newsletter on: ritamcgrath.com

· Get Rita’s book: : https://www.amazon.com/End-Competitive-Advantage-Strategy-Business/dp/1422172813

· Follow Rita on Twitter: @rgmcgrath

· For more information, visit ritamcgrath.com

Credits (intro and outro music)

Song: Ehrling - Dance With Me (Vlog No Copyright Music)

Video Link: https://youtu.be/Xgt64c2rIf8