DAILY SEGMENT: MORNING FLAVA…ENTREPRENEUR TOPIC: Remaining relevant to clients in the time of lockdown In the wake of the state-mandated Covid-19 lockdown, businesses across industries face their future with trepidation. With company continuity in crisis management mode and a rapid decline in the necessity for a large range of non-essential goods and services, businesses are rethinking their strategies and tightening their purse strings - with marketing budgets being some of the first to go. In a time of business unusual, how do marketing agencies remain relevant to their clients? (writes lauren crooks for bizcommunity) EXPERT: Thebe Ikalafeng – branding and reputation architect, advisor and author. Founder and Group CEO of Brand Leadership