Public Relations is sometimes seen as a little old fashioned. Outreach is a much fancier word to use but to be fair PR has never really gone away, it has changed a lot though.
In this episode I'm talking to Nicole Morgan, the CEO of Resolute PR, a full-service integrated public relations and marketing agency. We talk about the way the PR industry has changed, what the role of PR is in a digital first world and how she plans strategy for new clients.
You can find Nicole on LinkedIn and the Resolute PR website.
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