Brandon Craft is the Head of Research and Design for Clinvue, a medical device innovation company based out of Westminster, MD. Trained at Virginia Tech as an industrial designer, he founded the consultancy firm in 2010 along with his two partners, fellow industrial designer and mechanical engineer, Paul Fearis and surgeon Dr. Jonathan Sackier. Informed by their combined expertise at identifying the needs of all stakeholders in the design and implementation process, they provide research and development services for cutting edge medical technologies. The Clinvue team conducts extensive field research and consultation with patients, clinicians, scientists and businesspeople involved with both the development and use of the product. They then create a detailed data package that chronicles the entire history and application of the device. A veritable encyclopedia of all aspects of the product’s development, it includes tech specs, narrative descriptions, pictures and even video footage. This detailed documentation of the development process assists clients in navigating their way through clinical trials and creating a product entirely in synch with their specific market. The hybrid process that Clinvue’s founders have developed combines the best of business school and design school with the clinical tools of research and observation. By immersing […]

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