Filling a market need with your product is an arduous endeavor in any industry but even more so in a marketplace where so little innovation actually occurs. Thus was the film website landscape in which Ryan Parson, founder of Trailer Addict, found himself ensconced before and after his high definition movie trailer website launched. Ryan has learned many lessons through starting–up Trailer Addict and shares his insights about bootstrapping, approaching banks, and acquiring the tools needed for success. Read the interview below to find out how he brought Trailer Addict to life. 1.) What sparked the idea for Trailer Addict? Working on a film blog back in 2007, I noticed that film blogs have begun a new trend of embedding movie trailers from 3rd party sites. Though a cool idea, the trailers were always in a low resolution that was easy to stream. The original concept behind TrailerAddict was to be the first video site to allow embeddable HD content. Today just about every video site offers HD content, though TrailerAddict specializes in film. 2.) What business or consumer need does Trailer Addict fill? The fanboy, or anybody that considers themselves a fan of high-production video. We’ve come to understand […]

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