TweetWhat makes a good explainer video ?A good explainer video has certain characteristics that make it engaging for a visitor. It should reflect your company’s brand and be short and crisp for the greatest impact. Humor can also be effective in an explainer video.

What should I include in an explainer video ?An explainer video should illustrate the problem or pain point, showcase the solution (your product), explain further details and how it works, and present a call to action.

How long should my explainer video be ?The ideal length of an explainer video is generally 60-90 seconds. However, there may be exceptions depending on your business needs.

How to create an explainer video for a website.Creating an explainer video for a website can be a great way to engage visitors and help them understand your product or service better. Here’s a simple process for how to make your own explainer video:

1. Determine the goal of the video. This impacts what style you’ll choose and what channels you’ll use.
2. Write your script.
3. Storyboard your video to make sure your script lines up with the images you want to use.
4. Practice!
5. Record your video, or record your narration and create your animation.
6. Edit it all together and start sharing.¹

There are also many online tools that can help you create an explainer video for your website such as Biteable and Canva. These tools offer templates that you can customize with your own text, images, and branding.

That is if you want to do it yourself. Alternatively we can help just drop us a line for more information.

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SubmitWhat to look for a great voice over.A great voice over should have the following elements:

1. Clarity: Volume and sound quality are vital to great voice over production. Your voice needs to be clear and recorded at a comfortable volume. If there’s any background noise or people can’t hear your voice well, they’ll probably stop listening.
2. Consistency: A real voice over artist can deliver consistent performance.
3. Attention to details: Most of us don’t notice the little noises our mouths make as we speak. A good voice over artist will be aware of these noises and work to eliminate them.
4. Confidence: One must feel confident in their vocal abilities to deliver a high-quality voice over.
5. Good pronunciation: Pronunciation is key when it comes to delivering a great voice over.
6. Pacing: The pacing of your voice over should be consistent and match the tone of your script.
7. Vocal tone and inflection: A good voice over artist will use their vocal tone and inflection to convey emotion and meaning.

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