Knowing how to start a business can be confusing. In fact, just this week I have been working with an entrepreneur from Bulgaria. Our work together has identified that there is virtually no one (never say 100% no one) doing exactly what his business model intends to do. There are some companies doing pieces of his business model who I consider indirect competitors. Which means that he will need to scale quickly in order to keep those competitors at bay.

After finishing our first project together, a feasibility study, he admitted to me that he wasn't entirely sure what steps to do next. He had a few steps in mind but just wasn't completely sure about the order he should follow.

This is a pretty common question that new entrepreneurs have. They just aren't sure the steps to follow in starting a business. So, I thought I would lay out the process we follow here at SouthFound with our ideation-stage clients.

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Link to the document from step #1 - sbmp.southernstartups.com

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