What is influencer marketing? How influencer marketing can explode your revenue up?
This digital marketing podcast will show you whatโs what.
In this episode, Yash Vyas covers all the basics of Influencer marketing. Crank up this exclusive ๐๐ฎ๐ฉ๐ญ๐๐๐ก ๐๐๐ฅ๐ค๐ฌ episode as our expert podcaster discusses Influencer Marketing.
๐๐;๐๐ If you are wondering what Influencer Marketing isโฆ Itโs promoting a brand or product with the help of key leaders, celebrities, and well-known personalities is called influencer marketing, rather than marketing directly to a large group of consumer you can hire an influencer to promote the brand.
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โซ Businesses have started investing in influencer marketing and it is estimated that influencer marketing would be a $10 billion industry by 2020. โซ 89% of marketers say ROI from influencer marketing is comparable or better than other marketing channels.
โซ According to a survey, Instagram is the most impactful channel for influencer marketing followed by YouTube and Facebook.
โซ 94% of marketers believe that transparency and authenticity are key to influencer marketing success.
โซ YouTubers are 17 times more engaging and 11 times more extraordinary than mainstream stars.
โซ Google searches for the term โinfluencer marketingโ grew by 1500% over 3 years.
โซ Females have been ruling Instagram. According to WARC, four in five Instagram influencers are female.
โซ micro-influencers have 7x the engagement rate on Instagram when compared to influencers with larger audiences.
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๐ก๐๐จ๐ฉ๐ฎ๐ฅ๐๐ซ ๐๐ง๐๐ฅ๐ฎ๐๐ง๐๐๐ซ ๐๐๐ซ๐ค๐๐ญ๐ข๐ง๐ ๐๐ฑ๐๐ฆ๐ฉ๐ฅ๐๐ฌ
Red Bull is a well-known brand that is more focused on influencer marketing, they used to sponsor a lot of content creators, sportspersons, social media influencers, YouTubers. Let me share free names who are promoting Redbull in India.
Indian cricketer KL Rahul, Indian chess player Tania Sachdev, Indian YouTuber, Gaurav Sharma, Indian hockey player Manpreet Singh all of these are red bullโs influencers. And thatโs why Redbull is exploding their social media campaigns and marketing strategy.
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