If Alex Palmerton isn't eating, she's probably talking about it. She's spent her entire career in the food industry as an in-house food writer and marketer for restaurants and food brands. In 2016, she founded The 5th Sense — a copywriting and digital marketing agency that helps food businesses find their voice and increase their online traffic while crafting the content people crave. When she's not writing FOR food businesses, she's writing ABOUT them — she's also the food editor of 303 Magazine in Denver. When she's not working, she loves exploring Colorado with her husband Brooks or putting in quality couch time with their English Bulldog named Bacon.