You're nearing the end of your project, getting cross-functional approval on your design, when your QE or RE friend comes running with a big, red STOP button! 

Let's avoid that! Quality and Reliability are INPUTS into the design process, much earlier than by the time we have a prototype in-hand (even at the black-box, input-output phase). Getting the QEs and REs involved early will help your design be a success with suppliers, manufacturers, and your cross-functional team. 

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