Nedine is the owner and founder of Grate Expectations, the first custom graze business in the Capital Region. Nedine has always had a love for hosting and entertaining and decided to pursue her passion for making cheese and charcuterie boards as a side hustle in November 2019. Being a new business owner, with very few resources for a niche market, Nedine decided to build a network of "grazers" (called The Cheese Chicks) from across the country to work through challenges and share ideas; which became critically important once COVID-19 hit. Together, they have amassed a following of over 30k and secured sponsored brand deals. In late 2020, she lost her job and is now pursuing Grate Expectations full time.
What We Talked About:
That drunken best friend conversation
The trend of charcuterie boards
-When you tell yourself to take a risk
Helping people achieve their goals
If they can do it...Why can't it?
Finding your spark deep down inside
Calling yourself an expert
Using your friends to experiment
The 'use the test to take the test' method
Still looking for convenience during covid
Building a community
When the side hustle is no longer just a side hustle
All you hats you wear being a business of 1
Learning to balance
Why having a mentor is so important
Getting comfortable with making decisions
Food that brings you back
Resources:
www.grate-expectations.com
Instagram: grate.expectations.ny
The Cheese Chicks: @the.cheese.chicks
Valentine's Graze Boxes: $65 & Newly launched virtual build your own (BYO) cheeseboard workshops. I will be offering one on Valentine's Day as a special couples activity.
PROMO: Use code LIONS214 to get an extra jar of jam with your graze box, or $5 off your virtual workshop registration fee.
To take advantage of this promotion visit Grate-expectations.com!