On August 18th, Thomas Burkhardt was named President of MARCHON EYEWEAR, INC., one of the world’s largest manufacturers and distributors of quality eyewear and sunglasses. He most recently served as Marchon’s Chief Marketing Officer and Senior Vice President of Global Brands, Marketing, and Design. His promotion underscores how marketing as a business discipline is essential to driving both innovation and positive transformation throughout any organization. An increasing number of newly named corporate leaders now have a background in marketing.
Thomas Burkhardt continues to oversee a portfolio of 6 owned brands and 23 licensed fashion brands including Calvin Klein Jeans and Calvin Klein, Columbia, Converse, Cutler and Gross, DKNY, Donna Karan, Dragon, Flexon, Karl Lagerfeld, Lacoste, Lanvin, Liu-Jo, Longchamp, Marchon NYC, MCM, Nautica, Nike, Nine West, Paul Smith, Pilgrim, Pure, Salvatore Ferragamo, Skaga, Victoria Beckham and Zeiss.