Today, I wanted to drill and talk about press photos

As an editor of a website, I get to see 100s if not 1000s of shots per month and year. As a label co-founder, we use press shots differently still. Even for myself and my own press shots, I use them differently again.

For the uninitiated press, photos are hi-resolution images of you, which in days gone by were usually for magazines, newspapers, articles.

These days the press photo has much much more uses from Instagram photos, facebook headers right up to those big Ibiza billboards or whole sides of building as is Hard Rock Ibiza and those have seen Solardo’s face on it.

What do you need as a DJ, what are the specifics?

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