While the launch of a tech startup is exciting, each entrepreneur needs to establish a strong legal foundation to protect itself and its intellectual property (IP) and tech innovation. Intellectual Property (patents, designs, trademarks, copyrights, trade secrets) is a key driver in a company’s commercial success.
The value and success of a start-up is usually directly linked to two aspects of intellectual property:
First, the protection of own intellectual property.
In many cases, start-ups are initially not in the position to challenge the top dogs due to their financial power, reputation, market penetration and relationships to other players in the market. Therefore, to make a great idea into an economic success, the idea needs effective legal protection.
Second, the protection against third party’s intellectual property.
Intellectual property rights create monopolies. The owners of intellectual property rights use them to fend off competition. Third party’s intellectual property can be a show-stopper. Therefore, in view of the limited funds of start-ups to use in legal matters, start-ups need to navigate through this complexity and have a strategy in place to avoid such pitfalls very early on.
This podcast provides hands-on, practical insights on how to protect your intellectual property effectively. It also provides guidance on how to deal with third parties’ intellectual property. It includes answers to questions like:
We talk with Daniel Hoppe, Certified IP Specialist Lawyer with the German based IP law firm PREU BOHLIG & PARTNER. He draws both from his experience in advising start-ups in matters of intellectual property and in intellectual property litigation to provide exciting insights, practical examples and answer live questions.