This week Kavita Singh and Suresh discussed the recent article from Economic Times:

How Amazon is going deeper into the hinterland with a gambit of unique offline-online blend 

Amazon is in the news again with its project Udaan. An initiative that Amazon rolled out to expand its reach in Rural and semi rural areas by partnering with offline partners. Started in May 2015. We discussed the What, Why, How, Who and partners for the Project Udaan

The 119th episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of  Web Marketing Academy

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Host: Suresh

Guest : Kavita

Podcast Manager & Podcast Editor: Bharani Dharan