Andy Nowicki's descent into conspiritard delusional thinking started in a relatively normal way, through over-emotionalised feelings of personal insignificance, pop lyrics, and the promiscuous use of collective pronouns. In this video from 2020, recorded at the height of the lockdown, he reflects on some lyrics from Morrissey about how the barrage of negative stories in the media "contrives to frighten you, to make you feel small and alone." Actually, the news is either true or false, and your emotional reaction to it is all your own.