What It’s AboutHow do I keep up with all these files??Notes from ChrisEpisode 2248If you’re selling a digital product, isn’t your inventory unlimited? This might sound like a trick question: how could it not be? A file can be downloaded over and over. You downloading the file doesn’t affect my ability to download it, and so on.

But our caller has a question about digital inventory—and it’s a smart one. They’re wondering if there might be a downside to continuing to add more and more digital products to their online store. I like this thinking! Let’s talk it out.

“This might sound silly, because obviously digital items are unlimited. But is there a disadvantage to continuing to add more and more products, especially if some aren’t selling?

I’m thinking of following the model of selling downloadable reports, and I wonder if it’s better to just focus on a few bestsellers, or go all-in and try to build out dozens of them over time. What do you think is better?”

Listen to today’s episode to learn more…


SEE ALSO:

  • Catholic Designer Creates Stylish Apparel Line: What shall it profit a man to gain the whole world but not sell any t-shirts? This designer cast his bread upon the waters and ended up with a profitable fashion line.
  • Seattle Couple Creates New “Income LiveStream”: When a married couple runs into logistical problems at their wedding, it leads to an innovative service that other engaged couples need during the pandemic.
  • Role-Playing Pastor Rolls The Dice On $2800/Month Hustle: Listener success story! This Presbyterian minister turns to his lifelong interest in role-playing games to set up a sustainable second income source.

Inspiration is good; inspiration combined with action is better. Now get back to work!

Yours in the revolution,

cg-sig-newsletter


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