Farés Sultan is one of the founders of Circadia and he is the guy I'm interviewing, the other founder is Michal Maslik. They're recent graduates from HAX a prestigious incubator that has a lower acceptance rate than Harvard.
They recently just had a successful launch on Kickstarter raising over $200,000 and have since moved to Indiegogo in-demand.
Topics covered:
-Experiences at HAX and living in Shenzhen
- Difficulties of launching two products at the same time
- PR companies and press tours
- Importance of mailing lists
- Burnout and what no one tells you about product launches
- Why you have to launch a crowdfunding project
Hear about all the things he did well and where he messed up on. We'll be delivering texts posts throughout this week as an in-depth look at the various areas talked about.
On a side note, I helped this project out with marketing and general consultancy and at times acted as a therapist. Fares and the Circadia team work in the same office I do.
Join the community with other successful projects, investors and journalists https://www.facebook.com/groups/28183...
If you're looking for help on your crowdfunding project check out http://www.samitpatel.net/
If you're looking for help on scaling your business check out http://www.joopio.com/