Alec Watson is the Director of Photography and Founder of Your Visual Brand a brand strategy company that educates small business owners and solopreneurs on how to create outstanding branding on their own. Previously working in advertising, Alec Watson is a multi-disciplinary digital media artist. As a photographer, his work has graced magazine covers, movie posters, album covers and a multitude of advertising from Coca-Cola and Starbucks to heads of state. As a director of photography, Alec has filmed advertising for Starbucks, Britney Spears, Goldwell, KMS, Microsoft, Sexy Hair. Beyond the advertising realm Alec has directed and filmed music videos and several award-winning short films.

[ 2:29 ] Difference between brand photography for big and small brands

[ 4:05 ] Choosing and qualifying the right projects

[ 5:54 ] Impact of storytelling

[ 10:17 ] Understanding your audience's motivation

[ 17:40 ] Making the switch to teaching

[ 20:27 ] Learning to ask the right questions

[ 27:56 ] Looking to others who have accomplished what you want

[ 29:56 ] Working on your business existing without you

[ 33:22 ] Different ways to get team buy in

Connect with Alec Watson

Want to hear more from Alec? Check out his podcast Your Visual Brand. Learn more about Alec and about his course here. And follow him on Instagram at @Alec_Watson_DP

Connect with Brittany Singer

You can reach Brittany on Instagram at @executiveorderpodcast and Facebook at Executive Order Podcast and on Twitter at @ExecOrderPod. If you have ideas for topics or guests you'd like to hear on the show please send a note through any of these channels.

Connect with Zenia Organizers

You can also learn more about Brittany's Organizing business at ZeniaOrganizers.com . If you're interested in getting support and assistance with getting your life or business organized once and for all send her a message at hello@zeniaorganizers.com

Instagram: @ZeniaOrganizers

Facebook: Zenia Organizers