Social Commerce in 2021

• What is the logic behind the term “Social commerce”? Why social + commerce.

• What is new with “Social commerce” compared to the term eCommerce?

• How the new rules of commerce are changing the landscape of advertising?

• Given all the changes in the commerce arena, how do you see this reflecting on influencer marketing

• How should brands be ready for these changes in the landscape?

The answers to these questions and more, you'll find out them with Amir Hassan| Digital Marketing & eCommerce Lead, Africa Region @Philips in our 2nd episode of the Digi Share Podcast.