“The one with the guy who really REALLY loves marketing." If FOEM episodes were titled like Friends episodes, that would be it. Wayne Mullins is sort of a marketing guru. He's quietly built a crackerjack marketing firm from a small town in Louisiana — a firm with marquee, repeat, nationally-known clients. This conversation makes the reason for such success clear — a passionate and visionary founder, and the kind of easy rapport that builds a team. It's particularly interesting to hear someone who understands social-media marketing wax nearly poetic about email, too!