Image by Professor Bop, via Flickr

In this show:

• Kirsty Hall and I talk about what it means to be more authentic online - whether it's in your blog posts, tweets, or Facebook updates.

• How does authenticity lead people to trust you - and when can it turn them away? What impact does it have on a small craft business?

• Is there anything you really shouldn't share online? .

Links:

• Visit Kirsty at her blog, on Twitter, and on Facebook.

Kirsty also mentioned these bloggers:

• Catherine Caine's take on Why "Professional Does Not Mean "Corporate"

• Havi Brooks talks about your right people, and people throwing shoes.

• Kate Davis blogs about her experiences recovering from an unexpected stroke.