Starting as a parody group, Australian-based Facebook group Subtle Asian Traits could never have imagined being where they are today.

Approaching 2 million members in 2 years, the group has found a global audience and has even gained the attention of, and been used as a platform for prominent Asian figures and celebrities.

Adapting to success in such a short period of time poses new challenges for the group, and with a rapidly-growing and dedicated audience, the increased level of influence brings along with it unique responsibilities.

Subtle Asian Traits on Facebook, Instagram, Website

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