Oftentimes we fall into the trap of beating around the bush and not really answering the question. On this episode of the podcast, Jeremy and Ahmed discuss why this happens and how to avoid falling into that trap.   jhrLhuSwRTyzZLFstjIA Timestamps:  00:00 - Intro  02:30 - How this topic first came up  03:42 - Why is answering the question a skill we have to even talk about?  06:30 - What drives the generational difference in being direct?  08:05 - Why do people make excuses or lie instead of owning up to their actions?  10:35 - Understanding the value that truth brings  11:25 - Kevin Hart Deerbra sketch  13:43 - Understanding the truth and trusting yourself  14:45 - Role play of a direct report who lies/makes excuses  16:27 - Putting ownership back on the person who is making the excuse  18:15 - Warren Buffet Hiring Quote  19:15 - How do we build a culture of integrity?  21:30 - If we are in a culture where our leaders don't value integrity, how do we make sure we still maintain that culture of integrity?  23:25 - Knowing who you are and not pretending to be anyone else  24:21 - When to change your circle  25:15 - who is truly your inner circle?  27:45 - Choosing your circle wisely  30:00 - Bob Iger ownership story  33:20 - Learning from out mistakes  34:00 - Building mechanisms  36:17 - Key Takeaways