The Profit Problem: They Say I Make Money, So Why Don't I Have Any?
  • What is a CRM, and why do I need one? (0:47)
  • Does a CRM really matter? (1:18)

So, how do you get started with a CRM?

  • Step 1: Start with a spreadsheet. (2:21)
  • Step 2: Take it a step further and find a CRM software. (3:25)
  • Which CRM do we use? (4:51)
  • Step 3: Create habits to use your CRM regularly. (5:11)
  • Step 4: Build systems. (6:06)
  • Bonus: Know the information that you actually need to use (6:42)

Resources

  • The Profit Problem by Martin Holland
  • HubSpot (free version)

More from Martin

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