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Brand's Omari Looks to for Inspiration:

Zappos
Sunski

This Show's TL;DR:

  • Omari explains what factory to foot means
  • The difference between customer support and experience
  • Why customer experience is like a roller coaster
  • The one meeting every operations leader needs for customer alignment
  • How returns impact the customer experience
  • The metrics that inform whether you have created the right experience

Other Helpful Resources on This Topic:

Improving Your Customer Experience With Return Reasons
How to Write a Return Policy, The 5 Questions You Need to Answer
The 4 Types of Returns And How They Impact LTV