Kelly is an award-winning creative director, designer, and writer with deep roots in communication design, marketing, and advertising, and a special focus on ethical and inclusive creative practice. Kelly holds a master’s degree in design where their research focused on design ethics, social impact, social innovation, and sustainability.

Currently serving as executive creative director at Grassriots Inc., Kelly is committed to applying their 15+ years of commercial experience to exclusively supporting progressive, impact-focused clients.

Kelly’s book, The Conscious Creative: Practical Ethics for Purposeful Work, published by House of Anansi Press, is a collection of over 100 actions for ethical creative practice. It is the culmination of Kelly’s research in their pursuit of a more humane, values-driven and inclusive creative industry.

IN TODAY’S EPISODE KELLY SHARES: * The final straw that lead them to reevaluate their approach in advertising * How the grass is not greener on the other side and how empowering that realization is * Some of the practices that help them stay focused and present in their process * The good days and the bad and learning to quiet their judgy inner critique * Their overall experience of writing their first book * and so much more!