In the 25th live broadcast episode of the GDMS Podcast, we discuss Data Management with our guest-host Brian Seigla.
We also discuss the following:
- Geico’s “Scoop There It Is” commercial and how it hits the millennial audience
- How Insurance isn’t a fun topic to market, but the major brands find fun ways to generate brand awareness
- Marketing Minute with Matt on Interactive Content
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In our in-depth interview with Brian Seigla, we discuss the following:
- What Brian’s responsibilities are as a data management specialist
- How he got involved in data management after studying history and social studies as an undergraduate
- What attracted Brain to the data management field
- The data projects he is currently working on
- What types of data he collects and what he specifically looks at
- Whether he analyzes the collected data do you analyze or does someone else analyze the data
- Has Brian discovered any interesting correlations in the data he looks at
- How much data does he collect and really look at compared to the amount of data that isn’t looked at
- What will AI be able to do in general when it comes to data management
- Where Brian sees AI eventually taking the world in the next decade
- We also discuss the ethics of data mining and creating algorithms and the good and bad that go along with that
This episode is sponsored by
· Anchor: The easiest way to make a podcast. https://anchor.fm/app