Sales Velocity TV and Radio is sponsored by PipelinePRO, the Ultimate “All-In-One” Sales Pipeline Management & Marketing Automation Platform that makes ALL others obsolete. And we can prove it! Take a tour at: www.GoPipelinePRO.com

IN THIS EPISODE YOU WILL DISCOVER:Why you should shift your focus from getting customers to make Sales, to making Sales to get customers and how it can be a complete paradigm shift in your business.

• The two big factors that contribute equally to making Sales:
  A) Your offer
  B) Your credibility
• The big question to ask yourself: How am I coming across to my customers subconsciously?
• To create credibility with your customers you first need to understand the psychological triggers of your client avatar; what and who you stand for.
• Why it is so critical to present yourself in alignment to your customers’ expectations. Study your industry inside out and understand what the ideal client is expecting of you.
• How trust based marketing is a branding/selling/congruence play in the long term.
• When you are consistent and congruent with the way you present yourself, you are more trusted.
• How Steve Jobs stapled his image to create trust, with his consistent dressing style. Do you remember it??
• Why Testimonials and Case Studies are the most important factor to create trust and credibility in these times
• Why your ultimate trust based marketing method should be to create a social proof and third party validation solid enough to start selling for you
• The best way to ask for “feedback” and not positive reviews from your customers and how it can be a complete game changer!

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Sales Velocity TV and Radio is sponsored by PipelinePRO, the Ultimate “All-In-One” Sales Pipeline Management & Marketing Automation Platform that makes ALL others obsolete. And we can prove it! Take a tour at: www.GoPipelinePRO.com