We've all heard Simon Sinek's Find Your Why video on Ted/YouTube, but have you ever found yours? In this episode we talk to Matt Boyle about how he found his why in sales. Finding your why in sales is important because it will motivate you when you're feeling a bit down. Imagine being Mat, who found his why in Thailand and how he helps other. Imagine feeling a bit down for the day and then realizing how you'd be letting these people down if you didn't do your job. The critical components of identifying and finding your why in sales is to think about what is important to you in your life. If you were to look back on what you've done in your life, what would you see?