On this episode, Amelia welcomes Oru Mohiuddin, Senior Research Manager, Enterprise Communications and Collaboration at IDC, where she performs ambitious research projects resulting in leading-edge market intelligence reports.

Amelia and Oru discuss:

  • Today’s customers are not as accepting of poor service as they were in the past.

  • Customers expect service to be smart, flexible and convenient.

  • Agents and customers interact in a personal way, creating a dynamic space.

  • Tracking performance across all the emerging digital channels used today.

  • The power of self-service, where customers can solve their problems on their own with AI tools.

  • The role of bots in maintaining customer identity and history when a call gets elevated to a human agent.

  • The powerful business value achieved by empowering agents to make informed decisions.

  • The customers’ need to be able to use a variety of different devices.

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