"I am launching a podcast for a reason. It is not just fun," said Mike Wolber, the CRO at Rent Dynamics and the host of the Modern Multifamily podcast. He started creating podcast episodes alongside his other work duties because he wanted to hear about exciting trends from people in the multifamily industry and share them with listeners.
So, what is the hardest part about creating a podcast? For Mike, it was the fear of what other people would think and whether he could find the guests for his show. But he soon realized that good preparation and adopting a custom “conversation funnel” would serve as secret weapons to beat his very own imposter syndrome.
The art of podcasting is a never-ending journey. According to Mike, every episode presents an opportunity to learn something new and get innovative ideas from the guests. "Even if a single failure felt bad, it was a good learning opportunity," concludes Mike.
Tune in to this episode of Recorded Content and uncover Mike’s step-by-step guide to launching a podcast, the challenges he faced along the way, and resources future B2B podcast hosts may find helpful.
In this episode, not only you will learn about the beginnings of the Modern Multifamily podcast, but you’ll also hear some of the workflow details, including: