Welcome to the show!

The Make Your Difference Podcast is for people focused on making their difference and optimising their own and others' wellbeing and learning. If that's you - stay tuned!

Today's episode is with Natalie Rockall, Founder of Total Email Marketing.

She's specialised in email marketing for a number of years (and worked for me a number of years ago as an email marketing specialist), so it was great to catch up with her and pick her brains on all things email marketing.

She discusses a number of areas including:

The importance of good quality data
The importance of scannable email copy and clear CTAs
Why being recognised as a sender matters
How emails have increased as a result of Covid
How to get inspiration for your emails
More about the Apple changes impacting email marketing.

To find out more about the episode with Natalie, visit www.makeyourdifferencehub.co.uk/blog/podcast-natalie-rockall

To find out more about marketing and mindset for values-led businesses, visit www.makeyourdifferencehub.co.uk