In this reimagined edition of Competitive Enablement LIVE, we’ve enlisted 'seasoned and well-vetted Compete pros’ (their words, not ours) Gal Toren, Competitive Intelligence Team Lead at JFrog and Dylan D’Urso, Competitive Intelligence Manager at Autodesk, to answer your burning yet anonymously-submitted Compete questions on air.

Don't miss your chance to save a seat for the BIGGEST compete event of the year at Compete Week 2022. See more info and the full lineup of speakers at https://klue.com/compete-week

And don't forget to sign up for our weekly Coffee & Compete Newsletter for your weekly dose of the best competitive content in the business.

To subscribe, visit https://klue.com/newsletter

Timestamps:
(00:08) Introduction / Welcome to CE LIVE
(02:20) Meet Gal Toren and Dylan D'Urso
(03:42) Distributing intel to your reps
(08:56) Building and scaling relationships in a large company
(10:05) Hype versus reality with AI and compete
(12:56) Conforming raw intel to the needs of your sales reps
(17:15) Engaging executives in your win-loss program
(23:00) Setting goals and priorities for the win-loss program
(27:49) How do you start a competitive intelligence program from scratch?
(33:42) Prioritizing your compete efforts
(38:49) Getting execs to recognize the benefits of compete

Production Team:

Host: Adam McQueen
Producer: Ben Ronald
Post Production: Grayson Ottenbreit
Audio Editor: Michael Panes

Music Credits

Intro Music: The Podcast Intro by Music Unlimted
Rapid-Fire Music: Los Angeles by Muzaproduction

About Klue:
Klue provides a lens into your competitor’s world, continuously updating and connecting dots to help you win more business. It’s a new way to capture, manage, and communicate market insights from the web and across the company, in platforms your team already uses.