Highlights in this episode include:

  • (3:38) Heard Hot Takes

  • (6:46) Have You Heard

  • (10:20) How Sonny went from acquired to acquirer

  • (16:17) Using content to connect with investors and customers

  • (29:12) Doing annual planning that actually works

  • (37:54) Specific steps to building a 10 year plan

Links & Resources:

  • Follow Sonny on Twitter
  • Grey
  • Rock Returns
  • Principles.design
  • Travels with Charley by John Steinbeck
  • Steinbeck’s journal during Grapes of Wrath

  • Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast/content-is-for-closers/id1280589855

  • Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com

  • Have you joined our private email group yet? Go to https://getheard.substack.com/ and join 300+ other content marketers & entrepreneurs scheming up ideas.

Products Discussed In This Episode