Danielle Messler is the Head of Marketing at Founderpath, a finance platform that offers non-dilutive capital to SaaS startups who want more flexibility when growing and going all-in on their businesses.In this episode, Danielle shares the methodology she's built to transform events into evergreen content.You'll learn:- How to bring together thousands of your ICP under one roof- The content frameworks that actually engage - Ways to avoid making your events "stale and boring" - Methods of spinning your event content into evergreen assets- Why Founderpath uses events as a brand-building toolAnd much more! Enjoy.