Great for value-based business owner

• Communicate directly to interested audience
• Build a relationship weekly
• More space to share your values with them
• Not distracted by noise of social media

Email Marketing

• Doesn’t have to be complicated
• Planning, breaking it down step by step
• Blog series on tools

Funnel

• Lead magnet

• Email to download

  • Let them know you’ll be showing up in their inbox
  • Ask to hit reply
  • Plugged into welcome sequence
  • Pitch
  • Put on regular email list

First Emails - Welcome Sequence

• 5-part, 8-part sequences
• 3 Parts: Introduce Yourself, recognize the problem (get in their shoes), offer the solution

Part 1 - Introduce Yourself!

• Who you are

  • Include personal tidbits - they want to get to know you!

  • Who you serve

  • If you have a transformation statement, put it here!

  • What they can expect
  • Invite them to reply
  • Include a link to your product/services if they are already ready to buy

Writing Tips

• Keep it short & simple
• Keep paragraphs short; use bold text for the important parts
• Write in your brand voice
• Don’t overthink it
• Done is better than perfect
• You can always tweak it later

I’m Christi!

I am a multi-passionate entrepreneur, which, let’s be honest, means I honestly just don’t like to be bored!

I’ve been many things in my journey - a wedding photographer, a swim coach, a piano teacher, a photo editor, and now I work with people just like you!

I help creative entrepreneurs quit the comparison, and put their why into their work so they can flourish beyond what they thought possible.

I do that by providing resources on getting started in business, marketing, goal setting, and productivity.

But the thing is that it’s all value-based!

Because I believe you should only focus on work that truly matters to you and eliminate the rest! Because little by little progress adds up.

This business can be so isolating, but I want you to know that you are not alone!

Where do you feel totally overwhelmed or out of your league? What is it that you really want to accomplish but need a little guidance? If you were chatting with your best friend, what would you ask them? Hit that reply button and let me know.

You can think of me as your very own business bestie! I promise it’s really me writing and answering these emails :)

I can’t wait to hear from you!

Cheering you on,

Christi

P.S. I have a sweet deal on my goal setting & productivity course right now - be sure to check it out!

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This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app