For Brad, creating The Complete Athlete has been a lifelong endeavour, learning from experiences and pulling from 47 years of ups, and downs, overcoming obstacles, injuries, and healing, to ultimately living a life of consistent personal growth. Everything Brad shares, he has experienced and uses in his own life. Brad's experience on the Canadian Junior National team, a professional contract offer with the California Angels, playing college baseball in Long Beach California, and the Western International League across Canada and the U.S., assist in truly understanding the individual needs of the player. Brad also has had a successful career in the Fire Service for 17 years as a Firefighter and Lieutenant/Acting Captain, giving Brad an unparalleled skillset in leadership and team dynamics, most notably, the ability to understand and deal with group dynamics for successful outcomes in stressful situations. Brad has also owned a successful fitness business, and while in the Fire Service he was an IAFF Peer Fitness Trainer and Health/Wellness committee chair.