Where does good design live? What is the biggest mistake UX researchers make? Why isn’t it a UX researcher’s job to understand users? Dr. David Travis answers those questions and many more in this deep-dive into the past, present and future of UX research.   David Travis is a researcher, strategist, and educator with over 30 years of experience in the fields of human-factors, usability and user experience. He holds a PhD in Experimental Psychology for the University of Cambridge and is the Founder of Userfocus, a leading London-based UX research consultancy. David has provided his expert services to organisations such as American Express, Microsoft, The UK Government, Skype, eBay, Yahoo! and the World Health Organisation.    ======   Check David out here:   Website: https://www.userfocus.co.uk/ Twitter: https://twitter.com/userfocus LinkedIn: https://www.linkedin.com/in/davidtravis/ YouTube: https://bit.ly/3evNu7h   Think Like a UX Researcher:   Learn more at: http://uxresearchbook.com/   Available for purchase from:   * Routledge - https://bit.ly/2TRoz4x * Amazon - https://amzn.to/2Gui04Y * Book Depository - https://bit.ly/34SLnY6

uDemy courses:   * The Ultimate Guide to Usability and UX - https://bit.ly/34UFgSS * Usability Testing Boot Camp - https://bit.ly/3mRQvBW * How to carry out a usability expert review - https://bit.ly/360XAsZ * Free User Experience Certification - https://bit.ly/34SkFPbQuadrophenia: https://www.imdb.com/title/tt0079766/

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