In this episode of the Agency Spark Podcast, Sara talks with Per Sjofors on the most common pricing mistakes and what to do instead.

Per Sjofors, aka “The Price Whisperer”, is a thought leader and author in everything pricing and how companies can use pricing to drive higher growth, sales volume, and profits.

He is a sought-after speaker for various conferences, appears regularly on podcasts and business radio shows, and gets routinely quoted in the financial and business press.

Key topics: * Common pricing mistakes and how to avoid them * Where pricing power comes from * How to price in a strategic, smart way

More from Per Sjofors: * Sjofors - Pricing Consultant Services * LinkedIn

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