Preproduction makes production makes post-production. It's one of my favorite and most-said aphorisms from the video production process. If you do the legwork before the shoot you're much more likely to capture quality material than if you just show up day-of and try to wing it which will mean that the post-production process will be easier and turn out much better of a piece of media.

Interviewing is no different. There are many different ways you can prepare both yourself and your interviewees before you hit record to create the a container of trust and intimacy. In this episode I cover five:

  1. Research, research, research
  2. Do a pre-interview
  3. Do something nice for the interviewee
  4. 4alk them through the process
  5. Expand yourself to hold whatever comes