We have something very special for you. An interview with someone who birthed a baby for SIX years!

In her interview, Amy compares entrepreneurship to childbirth. “I tell people I’ve been in labour six years. Prodromal labour, start and stop labour for about five of those.”

When she got to the point of pitching, she sees that as active labour, or what’s known as the second stage. “When we were beta testing, we were pushing.”

“Right before we launched, I had that moment, like I was crowning, and I was like 'I’m not ready to be a parent, I don’t know what I’m doing!'”

Amy’s reaction to launching surprised her. “I launched November 5, and then I cried for a week.”

Amy discusses:
- How technology is changing informed consent

• How technology can be used to build relationships

• The difference between a birth plan and Amy’s app

• Her journey from mother to doula to founder

• How being a startup founder is like birthing another baby

• The hurdles she’s faced in the tech world

• Positions for birth.

Amy says “If you are to boil down what I’m really passionate about, its education and communication and also an informed choice. What I’m really interested in is childbirth education and doulas are only half of the equation. I’m really passionate about working on the other side of the equation, care providers, birth teams and health care systems.”

Amy believes that, as it stands, “Informed choice is at best very inconsistent. At worst it’s absent or manipulative.”

Podcast sponsored by www.yogapantstore.com