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• Cream City Marketing
• Spearity
• Introduction to topic
  • What happens when things don’t go right

3:30 Intro/ BOATS

• Recap of Brad’s sickness and some humor
• Always remember
  • Tea
  • Sleep
  • Chicken soup!
• Figure out what you need to do when you pivot
• Most people have been in a position where something did not go right
• BOATS get you through
  • Gets you through tough moments
  • Stressful
  • Feel like you can’t handle it

6:00 BOATS explained (focus on O) explained

• Tying up of loose ends
• How will OATS solve things
  • Imagine week before event
  • You have zero people coming to event and you are supposed to have hundreds
  • First thing you need to do is observe
    • Observe to understand where you are at
    • Be okay with it

9:00 BOATS (A, S, and T explained)

• A: Assess the situation
  • Where everything is at
  • What the problem is
  • What are the emotions
• Need a giant assessment of everything
• You will then understand the situation
• T: Triage
  • Multiple things are bound to go wrong
  • It is a ripple effect if one thing goes wrong
  • This is where you have to work with others to understand priorities
    • Look at resources available
    • What is the minimum requirement

12:00 BOATS (S Explained)

• You and everyone else need to strategize
  • There will be a hierarchy
  • You need to have a hierarchy and decision maker in times of chaos
• When you triage, you will understand who the higher authority is
  • This is the only part that will guide your strategy
  • Make sure quality of event is maintained
• And then you have trust

15:05 BOATS (T and B explained)

• You need to trust that what is going to happen is going to happen if you have already observed, assessed, triaged and strategize
• B: Breathe
  • If you go right into observation will be skewed if you do not breathe and relax
  • “You are living in a lizard brain rather than the rational mind that humans have access to” -B
• Get control and align your head and mind
• You will gain clarity
• People are interconnected so those emotions spread like wildfire-B

18:40 All you have to do is follow the strategy

• You cannot perpetuate the chaos-M
• Need to come from a place of calm
• Need to put the “B” in the front
• Need to be able to work smart and give clear direction to others

21:00 Heroic Journey

• There is always a breakthrough when you start having a clear mind
• Starts in the head...doesn’t start with strategy
• Growth and scale is done through others
  • Need to leverage the best of them
  • Not be the best of them

24:20 BOATS overview

• All you really need is BOATS when you are in chaos and a solution will form

Full Show Notes Here