At two pivotal moments in his life, Joseph Tassoni’s mother asked him a simple question: “What will make you happy?” Each time, the answer changed the course of Joseph’s life. From the stock room to Joe Fresh to starting his own eponymous line of “Proudly Made in Canada” fashion, Joseph Tassoni has led the industry, taken big leaps, and followed his heart to success. 

As a fashion designer, he doesn’t compromise in his materials and in his quality. As a leader, he cares. And when you care, it shows in the product and the team.  

Follow Joseph: 

Facebook: Joseph Tassoni 

Instagram: @JosephTassoni 

web: josephtassoni.com 

Connect with Ashlee: email: ashlee@ourforte.ca 

Instagram: ashlee.livingstone